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World Series Game 7 Draws 51 Million Audience Members Across the US, Canadian and Japan Markets.

The thrilling extra-inning clash where the Los Angeles Dodgers overcome the Toronto Blue Jays by one run attracted a combined 51 million watchers in the United States, Canadian, and Japan markets. Major League Baseball reported this represents the most-watched World Series Game 7 since the 1991 edition showdown featuring the Minnesota Twins and Atlanta Braves.

Broadcast Ratings Breakdown

The Saturday epic contest drew over 27 million viewers on Fox networks, its Spanish-language channel and their streaming platforms. Per Nielsen, it was the second most-watched broadcast of the previous week.

It additionally is the most-watched World Series matchup after the 2017 edition final game between the Dodgers and Houston Astros, which averaged 29.07M. This represents a 16% improvement compared to the last finale between the Washington Nationals and Astros, which drew 23.19M.

In the Nielsen ratings, Game 6 ranked fourth, the fourth game ranked 7th, the fifth game came in 8th, and Game 3 landed in 13th place.

Global Viewership Numbers

In the Canadian market, the climactic game recorded 11.6 million viewers on Sportsnet and the French TVA Sports. This was the most-watched English program in Canada since the 2010 edition Winter Olympics.

In Japan, where the final contest began at 9 p.m. local time, it drew 12 million. This followed last Friday’s Game 6 – in which Fall Classic Most Valuable Player Yoshinobu Yamamoto allowed a single run in six innings – averaged 13.1M viewers, making it the highest-rated Fall Classic game on a sole broadcaster in the country.

Series Averages and Patterns

The entire seven-game World Series drew 15.71 million viewers on the Fox network, a 2% rise from the previous year’s Dodgers-Yankees series. This represents the initial instance after 2015 and ‘16 that the World Series has seen audience increases for two consecutive seasons.

Including the opening game broadcast on the Univision network, the total American average was over 16 million. The overall Fall Classic viewership in the Japanese market was 9.7 million and 8.1M in Canada.

The complete MLB Postseason on Fox, FS1 and FS2 averaged 8.09M watchers, an 8% rise over the previous year and the network’s best postseason performance after 2017.

MLB announced that the World Series was televised in over 200 nations and regions by forty-four broadcasting partners in 16 different languages.

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Kimberly Stokes

Digital marknadsföringsexpert med 10 års erfarenhet i SEO och contentstrategi, specialiserad på B2B-marknader.

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